Comprising of more than 100 bricks, of which over 20 are new products, Ibstock’s I-Range incorporates wide variety of brick types, colours, textures and sizes, including wire cuts, stocks, waterstrucks, genuine handmade bricks, long-format options and the widest range of glazed bricks available in the UK – all of which provide an almost infinite array of design possibilities from traditional to ultra-modern.
“Brick is the most widely used facade material in the UK. It is a very popular choice with Architects due to its versatility, longevity and excellent technical performance. But with thousands of options to choose from, picking the right brick for your project can be quite a daunting task. It’s also an incredibly important decision as, along with the design, it will have the biggest impact on the aesthetics of the building,” said Richard Brown, Marketing Director for Ibstock’s clay division. “We have developed our I-Range to help make the decision-making process easier by presenting a collection of popular brick colours and styles in an easy to navigate way, so architects and specifiers can quickly narrow their choices down based on the particular aesthetics they are looking for.”
To help architects and specifiers visualise how the bricks may look in their project, the I-Range is linked to Ibstock’s innovative online product selector, which enables users to instantly see their chosen bricks in a variety of different building styles.
With more than 20 new bricks being launched as part of the I-Range, this represents the largest introduction of new products from Ibstock for some time. Jeremy Simons, Product Manager for Ibstock Clay Division commented, “New product development is at the heart of our growth plans, and we are committed to the continuous enhancement of our product portfolio to strengthen our market leading position. The new bricks we are launching as part of our I-Range is further evidence of that commitment. They offer some really exciting new design options for our customers, and we are looking forward to seeing them in some beautiful buildings in the months ahead”.
For more information please visit the Ibstock website.